We've modeled our sales approach on the proven solar industry playbook—targeting high-value homeowners in crisis who need immediate solutions.

Lead Generation & Qualification

Using PropStream, we identify homeowners who fit our ideal customer profile:

These homeowners know they're at risk and are actively seeking solutions.

Sales Process

Inside Sales Team uses automatic dialers to qualify leads and schedule in-home demonstrations. Go High Level CRM manages our entire pipeline—tracking conversations, appointments, and deploying automated email drip campaigns to maintain engagement.

Field Sales Team consists of experienced professionals with proven track records in consultative, high-ticket sales. During in-home demos, they:

Abandoned by insurers, educated high-risk homeowners are highly motivated.

Each office will have a sales team manager who will oversee the hiring and training of the office's pods. We will be recruiting the sales managers offering them a competitive commission and salary package.

Pod 1 includes: 7 telemarketers, 5 sales reps. Every four months we will add an additional pod. Each office will include 3 pods at that point we will open a new office and repeat.

These numbers are based off of the sales to close ratio that from the solar industry. Many of our prospects are currently insured by the Cal Fair Plan which is expensive yet offers limited coverage or without fire insurance all together. For this reason we expect to do much better than solars sales ratios.